This case study addressed a regional public university’s challenges for offering on-campus social activities to serve its student, an issue commonly faced by a “suitcase” school. Engaging students to attend intercollegiate sports and pre-game tailgate parties is a common practice carried out by the institutions. However, the potential risk of increasing excessive drinking and drunk driving cases by students had become a serious concern of institutions’ administrators. Discussions and suggestions are given on how to foster a safe and family-oriented social environment on campus, and effectively minimize alcohol-induced problems.
Kentucky SHAPE Journal Vol. 58 No. 1, 69-78.
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